The end of Module II

The extra presentations this week were very interesting and i enjoyed everyone creative ideas. Izzybeth's presentation was very captivation because of the widget she used at the beginning of the presentation. Frances presented on a book written by the author I will be presenting on as well. It was helpful to see what she included in her presentation because now I can modify mine and take out some of the similar things to not be redundant. I have to say that Lindsay did an amazing job at summarizing her dense theoretical book. The Zen of presentations was another one of the topics that caught my attention. This semester I have multiple presentations and this presentation was very informative. Lastly, I really enjoyed the different video clips that Shairee showed during her presentation they provided a more international perspective on HIV/AIDS.

The second module these past weeks had to do with getting to know target audiences. This module was very helpful with our group projects because it provided different methods and guidelines that could be used when it comes to segmentation. The module also touched upon tailoring health campaigns in particular when it came to health literacy. My favorite readings were the one's that highlighted the high number of people who are health illiterate. It was very insightful to know who this populated was composed of because we tend to think it is the poor and uneducated. Last week I commented on both the health literacy and 'hard to reach' audiences readings. I found these to be very interesting and actually grappled with a few of the issues brought up. Overall, this module was very informative and will help us not only for our group projects but for any future public health campaigns we might engage in.